Our projects with
Our projects with
The latest technologies in tyre development, state-of-the-art development environments and test tracks all over the world, which reflect all major road and weather conditions, combined with international know-how from well over a hundred years of tyre manufacturing forms the enormous potential behind Falken tyres.
Falken was founded in Japan in 1983 as the flagship brand for high-performance tyres. Today, more than four decades later, Falken offers quality products throughout Europe that stands for maximum performance, innovation and driving pleasure.
The B2B platform we developed not only provides an efficient distribution channel for tyres across Europe, but also includes an integrated returnportal to simplify and improve the process around quality assurance and returns.
Single Sign On (SSO) gives users secure access to the portal.
The solution was realised with the product Keycloak, implementing the industry standard OpenID-Connect.
Falken Tyre manages the sale of tyres in 37 countries - a wide reach that requires challenging logistics and administration. Our customised B2B shop covers exactly this diversity and complexity, ensuring a seamless and efficient sales process.
From the user interface to the backend administration, we have developed a solution that meets Falken Tyre's needs in all these distribution areas while optimising efficiency and user-friendliness.
From orders to stock levels, price information and customer information - the B2B platform is directly connected to Falken Tyre's ERP system. This ensures that all relevant data is available in real time.
This integration not only optimises operational processes, but also ensures a consistent and reliable customer journey at the highest level.
Based on the customer's location, Europe-wide warehouse locations are segmented according to delivery availability and distance. The customer is thus informed directly and transparently which delivery dates are possible.
This intelligent link enables optimised inventory management and faster delivery times.
The large number of different tyre models and products requires an extensive search function that quickly searches through a large range and delivers the best possible results. Various search options are provided for this purpose:
An intelligent search input recognises the required data when industry-specific standards such as tyre width, cross-section etc. are entered and completes them with an auto-correction.
To filter the range, customers can search and segment by specific dimensions (e.g. tyre size, rim size) or other characteristics (e.g. season, brand).
The article number search supports SKU, GTIN as well as individual customer formats.
Representatives can register on behalf of your sales customers, order directly at the customer's request or generate customised recommendations by creating suggestion lists.
In addition, the system enables the display of individual price conditions, which ensures optimised pricing and promotes a trusting business relationship.
Quick and easy ordering of articles by entering the article ID and the desired quantity.
Direct placement of bulk orders via Excel and CSV upload. For a fast and efficient B2B process.
Status display of a current order in real time with Track & Trace. In addition, a complete list of all orders placed.
A fully integrated digital returns and quality management portal enables B2B customers to record and notify returns and complaints.
The application enables the screening of complaints by means of uploaded digital damage images. Digitalised decision-making processes can be used to evaluate complaints in advance and thus optimise logistics and returns costs.
Madhukar Manpuria, Supervisor E-Business Falken Tyre Europe
ZYRES digital media systems GmbH Stuttgarter Straße 25 60329 Frankfurt am Main Germany
Phone: +49 (0)69 985599-0 E-Mail: [email protected]