Forgotten your strategy? Then all that's left is to pray! That's exactly what happens in digital projects: teams jump in with exciting new tech ideas, but without a strategy for long-term value. The follow-up costs then turn into technical-debt hell.

With our Future Center, we offer you a navigation system in 3 clear steps:

• In a 60-minute Digital Clarity session, we talk through the gaps in your business model together.
• In a workshop, we develop the digital building block with the biggest impact.
• Within 14 days, you get your success blueprint, complete with roadmap and ROI.

And if you say afterward, "This didn't help me at all" — you get your fee back (yes, we mean that seriously)!

Want to gain clarity and unlock your digital potential for the long term?

Think again.

For a while now, we've been working intensively at ZYRES on a new format: the Future Center. The Future Center: a solution for clarity, focus, and a roadmap.

The first clients have already gone through it — with seriously strong results!

What is the Future Center (FC)? A compact 4-hour session — on-site or remote — where we work together with you to identify the real bottlenecks and success factors. And not just on the IT level.

Wait, what? ZYRES doesn't just talk about IT? Exactly. Because that's often exactly where the problem lies. According to VOICE e.V. (the German Federal Association of IT Users), 75% of all IT projects fail because needs aren't clearly defined. Often because things are thought through purely from an IT perspective!

But IT should have its biggest impact exactly where the value is created: In sales, marketing, customer service, development — in the business departments. Right? That's why the FC focuses exactly there.

And what comes out of the FC at the end? A concrete, actionable roadmap — 100% independent. Whether you implement it with us, with another partner, or entirely on your own is up to you. Because we want to help mid-sized businesses grow. Full stop. That's our mission.

Oh, and by the way, it also includes a few levers you can implement yourselves right away. Interested? Then go ahead and book a free consultation with us!

With our Figma Design Library for commercetools projects, we've created a true all-rounder that lets you build fast, visually compelling solutions for your e-commerce customers.

Built on the TailGrids Figma UI library from Tailwind CSS, which includes over 500 UI components and templates, we've developed a design library that we can tailor specifically to your needs.

Carefully structured in Figma, it allows UI adjustments with minimal effort. That means we can adapt to your brand's look and feel in no time and deliver impressive results. Nothing is set in stone, though — new components for individual requirements can be added at any time.

Of course, we've already built numerous conversion rate optimization recommendations directly into the UI templates, so your e-commerce projects don't just look great, but perform excellently too.

commercetools gives you the perfect platform for modern, flexible e-commerce solutions. Its API-driven architecture delivers high scalability and performance — exactly what you need to achieve the best results.

Continuing our series on digital best practices in B2B e-commerce. 🔎 Today's focus: B2B – manufacturing companies selling to wholesale

Discover five practical insights straight from the field – for better processes, stronger customer relationships, and greater efficiency.

Which of these are you already using? What has your experience been? Let us know in the comments on LinkedIn!

Amid innovative products and stunning bikes, our personal highlight was reuniting with our client MAXXIS l Bikemarketing BMG GmbH: Daniel Rossmanith and Ulrich Guppenberger.

Our collaboration began exactly one year ago – right here at Eurobike. Since then, quite a lot has come together:

✔️ A full B2B shop relaunch ✔️ Newsletter tooling and templating ✔️ Harmonized ERP integration

Thank you for your trust – we're looking forward to what's next!

On site for ZYRES: Judith Kemp, Sebastian Schirmer, and Felix Graf Strachwitz. To round off the day, we headed to the Frankfurter Sparkasse summer party at Klassikstadt – a relaxed close in a great atmosphere. Thanks for the invitation!

ISH Frankfurt 2025 showed us one thing: the industry is moving forward digitally, even if the handbrake is still partly on.

While some companies already handle 90% of their revenue digitally, the three-tier distribution model remains a major hurdle for many. But with the #EnergyEfficiencyAct (EnEfG) and #BuildingEnergyAct (GEG), the pressure to introduce digital solutions is growing – especially in #monitoring and #energymanagement.

Startups like noah:ENERGY GmbH are seizing this opportunity, while established mid-sized companies like Schwank Deutschland are also impressing with innovative solutions.

Smart configuration solutions were a hot topic that came up in almost every conversation: companies are looking for ways to adapt their products more flexibly and efficiently to customer needs – but often lack the right digital tools.

Another recurring point of criticism: working with IT service providers. Many companies report frustration and poor experiences, which further slows down #digitalization.

Bottom line: ISH remains an impressive trade fair that delivers plenty of inspiration and valuable insights. Anyone working in the industry – whether installer, bricklayer, carpenter, or tiler – shouldn't miss the chance to see live how the future of #skilledtrades and #buildingtechnology is being shaped.

...right when the dot-com bubble had just burst and many believed the internet would disappear again just as quickly, we did something that was called pretty bold back then and, looking back today, we'd simply call courageous: we founded a company in the "internet economy," as it was so nicely called at the time.

What began back then as the vision ZYRES grew bigger month by month: the first client projects followed, the first moments of success, and quite a few setbacks that shaped us and made us stronger.

Today, the ZYRies are a team of amazing people who don't just like innovation — they live it.

Thank you to everyone who has been part of this journey and made it possible: clients, partners, colleagues, and friends. Without you, our story wouldn't exist.

What's next? We're staying bold, we're staying digital, and it's definitely going to stay exciting.

...that's what Felix L. Niemann told our CEO, Sebastian Schirmer, during his latest check-in – a statement that makes us incredibly proud! With feedback like that, we obviously couldn't resist asking Felix if he'd like to take part in our "A Day as a ZYRie" series:

"As a web developer at ZYRES, I work every day on developing innovative, tailor-made solutions for our clients. What excites me most is how dynamic and varied the work here at ZYRES is – from concept to implementation.

Whether it's classic server-side web development with Shopware, modern frontend development with Next.js, or learning about infrastructure and Kubernetes – I get to fully pursue my passion for technology and interesting problem-solving.

Alongside my studies at RWTH Aachen University, I'm regularly able to bring theoretical concepts into my work. I really value the open, forward-looking company culture that supports me as a working student. On top of that, as developers we're meaningfully involved in important decisions – both company-wide and project-related – which I really appreciate.

"I'm excited to be part of such a passionate and creative team!"